Illustration & design studio 
specialized in crisp & clean 
hand-lettering

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Illustration & design studio specialized in crisp & clean hand-lettering

So what does a hand lettering artist do and why would you hire one? 

In short, I’m an illustrator and designer but the subjects of my drawings are words, letters, and sentences. I translate your needs as a business to a visually captivating artwork with type taking the center stage. Check out this blog post for more about lettering, or if you prefer to see a real-life example check out this case study. 

Layer
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So what does a hand lettering artist do and why would you hire one? 

In short, I’m an illustrator and designer but the subjects of my drawings are words, letters, and sentences. I translate your needs as a business to a visually captivating artwork with type taking the center stage. Check out this blog post for more about lettering, or if you prefer to see a real-life example check out this case study. 

Latest Work

My portfolio is a mix of commercial projects as well as personal ones. Hand-lettered logos are the biggest joy for me to work on but when it comes to personal projects, anything book related is my comfort zone. I like to experiment with different lettering styles but the common thread of my work is that it’s always vectorized, clean and sharp.

Process

How does the process of working with a lettering artist look like? Each project is unique but general steps are usually the same in each case. And it all starts with a brief.

Design Process Illustration
Design Process Illustration
Design Process Illustration

Brief

In this step, we create a clear set of directions that ensure our project is successful. If you never worked with a creative before don’t worry, I will guide you through the process so all you need to tell me at first is what you need, and we’ll go from there. 

Brief

Design Process Illustration
Design Process Illustration
Design Process Illustration

In this step, we create a clear set of directions that ensure our project is successful. If you never worked with a creative before don’t worry, I will guide you through the process so all you need to tell me at first is what you need, and we’ll go from there.

Sketching & Exploration

When I’m confident I have all the info from you I need, you can sit back, relax and wait for the sketches. Depending on what we agreed on before hand, I will provide you with digital sketches and some color options to choose from. Your feedback will be very much appreciated and any changes that need to be made are done in this stage. 

Design Process Illustration
Design Process Illustration
Design Process Illustration

Sketching & Exploration

Design Process Illustration
Design Process Illustration
Design Process Illustration

When I’m confident I have all the info from you I need, you can sit back, relax and wait for the sketches. Depending on what we agreed on before hand, I will provide you with digital sketches and some color options to choose from. Your feedback will be very much appreciated and any changes that need to be made are done in this stage. 

Design Process Illustration
Design Process Illustration
Design Process Illustration

Final Artwork

Last, but definitely not least, is creating the final vector artwork. Using the approved sketch I will create the final vector artwork and send the files to you for final approval. 

Final Artwork

Design Process Illustration
Design Process Illustration
Design Process Illustration

Last, but definitely not least, is creating the final vector artwork. Using the approved sketch I will create the final vector artwork and send the files to you for final approval. 

Still not sure or have questions? I’m only one email away and please feel free to send any questions at ivana.maric@lepunktnoir.studio
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Still not sure or have questions? I’m only one email away and please feel free to send any questions at ivana.maric@lepunktnoir.studio

Teaching

There is no school for lettering so I learned everything I know by myself using all the resources I could get my hands on. Skillshare was a big part of my journey and I wanted to give back and help others on the same path. The class dives deep into the pen tool and how to use it to vectorize your lettering. Script lettering is usually the hardest to get right with the pen tool so I use the script to show all the ins and outs of the process.

I also have the privilege to give you two months Skillshare for free if you use the link below. I hope to see you in class! 

Watch the class

There is no school for lettering so I learned everything I know by myself using all the resources I could get my hands on. Skillshare was a big part of my journey and I wanted to give back and help others on the same path. The class dives deep into the pen tool and how to use it to vectorize your lettering. Script lettering is usually the hardest to get right with the pen tool so I use the script to show all the ins and outs of the process.

I also have the privilege to give you two months Skillshare for free if you use the link below. I hope to see you in class! 

Watch the class

Writing

I also write a blog where I share my process and what I’ve learned along the way, as well as some tips and tutorials for fellow lettering artists. 

How to create a script font Title
List of my favorite tools for lettering
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Read the blog

Digital Products

A big part of my workflow is my iPad and Procreate App which allows me to sketch and make edits in just a fraction of the time it would take by hand. In time I created resources for myself that help me get the results I wanted faster. Check them out in the shop and keep your eyes peeled for some freebies in there too!

Nagamaki Brush Font
Procreate Lettering Starter Pack Title
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Instagraming

I’m mostly hanging out on IG and I post there at least twice a week. I share my process, new artwork and any news happening in the studio. I hope to see you there!